Meet Joline Kuijt, our Head of People & Culture

Employee Stories
December 10, 2024

Meet Joline Kuijt, our Head of People & Culture

Our Head of People & Culture found exactly what she was looking for at 2theloo: a dynamic organisation where she can make an impact with a lot of freedom and responsibility. In her role, she sets up strategies, collaborates internationally and contributes to the growth of a diverse team with more than 50 nationalities. What she says makes 2theloo unique? The space to be entrepreneurial and the annual ‘live my life’ initiative, where everyone participates in a location for a day - including herself, with cleaning gloves and an apron.

How did your journey at 2theloo begin, and what attracted you to your current role?

After nine years with my previous employer, I left with many wonderful memories in search of a new challenge. I was specifically looking for a growing organization with a role in People & Culture where I could make a significant impact. I found this as the Head of People & Culture at 2theloo. The organization’s culture immediately appealed to me: entrepreneurial, dynamic, and filled with a team radiating energy. I’ve now been working here for 1.5 years, and I can confidently say that my initial impressions were spot on! 😊

Can you tell us more about your responsibilities within the company?

I am responsible for everything related to people and culture. This ranges from developing the people strategy and implementing priorities like performance management methodologies and a compensation & benefits framework to managing daily HR administration and everything in between. Fortunately, I don’t do this alone—I work closely with my colleague Marjolein and various team members in other countries. This makes my work incredibly enjoyable: the variety is immense, and the sense of accomplishment after a productive day is just as rewarding.

What is your biggest challenge in your current role?

Finding the right balance between long-term planning and managing day-to-day operations. Since we’re a relatively small team, you’re often jointly responsible for everything that comes up. You handle it yourself while ensuring that larger projects keep moving forward. Additionally, working internationally presents its own (very enjoyable) challenges. I collaborate daily with colleagues from France and Belgium, navigating cultural differences, language barriers, and entirely different laws and regulations. But as I mentioned, it’s a great challenge, and my colleagues are amazing.

Reflecting on your 2theloo experience so far: what are you most proud of?

The impact that we’ve made as a People & Culture team on the organisation. Over the past 1.5 years, we’ve accomplished a lot—from creating new policies to implementing new systems, launching a P&C year program with events and training sessions, and much more. This work has truly made the impact we set out to achieve, which is visible across all departments and countries. Combined with the growth we’ve experienced as an organisation, it makes me incredibly proud of both the company and our team.

What makes 2theloo, in your opinion, a great place to work?

The freedom and opportunity to be entrepreneurial and execute your plans. You are in control of your own success. Of course, this can be challenging as it comes with significant responsibility and relies heavily on your own abilities—but I thrive on that. Additionally, what stands out to me about 2theloo as an employer is the incredible diversity among our employees. For example, in France alone, we employ people of 52 (!) different nationalities. Each employee has their own story and unique reasons for working at 2theloo. It’s not always an easy job—welcoming visitors to our locations and maintaining cleanliness every single day. That’s why we have at least one “Live My Life” day each year, where everyone at 2theloo, from the CEO to the office manager, works at one of our locations as a service employee. Next week, you’ll find me at one of our locations in the Netherlands, complete with cleaning gloves and an apron.

Most important question: who is your favorite superhero, and why?

I’d have to say Hermione Granger, because she’s the perfect combination of intelligence, bravery, and loyalty.

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